Technology

Instagram Launches Product Tagging Feature to Consumers in the US: Report


Instagram has reportedly launched a product tagging feature to all users in the US. The option was previously exclusive to creators and business accounts on Instagram. This feature is expected to see a wider launch in the coming months. Last week, Instagram introduced a feature that lets users add moderators to live videos. The photo -sharing app also launched automatically generated captions for videos in user feeds earlier this month.

According to The Verge, Instagram is opening up its product tagging feature to all users in the US. Users no longer need a creator or business account to tag products in your posts. This feature is expected to start rolling out to users in other parts of the world in the next few months.

To tag a product on Instagram, users need to make a post. After editing the content, proceed to the next page where users will be able to brand the product in their post by using Tag people options. From here, users will reportedly be able to view Product tags where they can type a product in their content, and then search for that brand’s product to add a tag. Other users will be able to see the product tag in the post and can tap it to make a purchase.

For now, consumers do not have the opportunity to make any benefits through product tagging. Meta spokeswoman Anne Yeh told The Verge that the platform is testing an affiliate program with select creators that allows them to earn commissions through tagged products.

Instagram announced last week that it is bringing a feature that lets users add moderators to live videos. With much-awaited functionality, creators can now set a moderator during their stream. Instagram live stream moderators will be able to report comments and remove viewers from live broadcasts. They can also turn off reviews for viewers. Previously, only users who had started a live broadcast on a social network could manage it.

Earlier this month, the Meta -owned company also launched automatically generated captions for videos in user feeds. Automatic captions on Instagram will be turned on by default for creators on the platform. Until now, creators had to manually add captions to their videos – a rather tedious and time -consuming process. The introduction of automatic captions makes the process smooth along with making Instagram more inclusive to listen to challenged users.


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Jasmin Jose is a sub-editor at Gadgets 360. She has directed investigative documentaries, PSAs and video features covering art, culture, science and general news in the past. He believes in the power of the Internet and is always looking for the next new technology that will change life on earth. When not doing something news, he can be found reading fiction, physics or philosophy, picking berries, or talking cinema. Write to her at jasminj@agrasmartcity.com/ or call … More

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